CampusVoxDigital Content Analysis for Catholic Schools
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UniversityMidwest/Ohio ValleyDiocesan Catholic

Thomas More University

Crestview Hills, Kentucky · thomasmore.edu

HomepageAdmissionsLinkedInIndividual
Hero Headline
Make It More.
Message typeAspiration/Transformation
Primary audienceTraditional Undergraduate
Faith identity postureModerate-Explicit
Catholic order namedNo (named after saint, not order-affiliated)
Messaging Analysis
Strongest phraseWe know that you're looking for a great education—but you're also looking to find your place.
Weakest patternGeneric belonging language without Catholic specificity
CTA labelsCome & See; Take a Virtual Tour; Explore Athletics; Visit Thomas More University; Explore Undergraduate Programs
Nav labelsVisit, Apply, Give, Request Info, Donate, MyTMU, Confirm Enrollment
Visual Theology
Image typeMixed — authentic campus candids plus athletics stock feel
Founder's charismMinimal — St. Thomas More not used as interpretive lens
Content Signals
Financial aid language
Yes — "$30M" and "100% financial aid"
Outcomes / placement data
Yes — "97% employed"
Student quotes
Yes — alumni quote from Brian Ruschman '00
Fresh news & events
Yes — current news items visible
Strength Signals
Belonging languageModerate — "find your place" without community depth
Prestige languageLow-Moderate — outcomes-focused, not prestige-signaling
Service / justice languageAbsent from homepage
Admissions CTAModerate — "Come & See" present but not dominant
Mobile friction (taps)2-3 taps estimated
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School Info
Diocese / ProvinceDiocese of Covington
EnrollmentUnder 3,000
Pages analyzed1